Envitia is a geospatial information technology business providing government agencies, departments, and private organizations with 'Knowing Technologies' for gathering, simplifying, and understanding complex geographic and other information, facilitating better knowledge delivery to their users.
Working with 2112 Communications, our challenge was to create a cutting-edge, relevant & contemporary brand identity for Envitia and bring the 'Knowing Technologies' message to life. We delivered a pragmatic application of the vision to enable market engagement through corporate and specific proposition campaigns, to push out to the market in the first quarter of 2018.
Envitia innovates and deploys proven location based data technologies and solutions to discover, consolidate, analyse, manage and exploit multi-source data, creating powerful solutions, insights and intelligence. We call this Knowing Technologies.
The new brand identity defines Envitia's positioning and personality, helping package the proposition for both its corporate products and solutions. The brand takes on board the corporate strategy and works out how to best express Envitia as a business, brand and proposition across a range of media platforms, colours, images, fonts and illustrative styles manifest across communications elements including advertising executions, digital platforms and beyond.
Result
The new brand identity defines Envitia's positioning and personality, helping package the proposition for both corporate products and solutions. The brand takes on board the corporate strategy and works out how to best express Envitia as a business, brand and proposition across a range of media platforms, colours, images, fonts and illustrative styles that manifest across communications elements including advertising executions, digital platforms and beyond.